Roca Bathroom Products Pvt Ltd. , world leader in the sanitary ware space and a pioneer in premium bathroom solutions, has inaugurated 8 brand-new showrooms in Nepal, to capitalize on the ever-growing brand ecosystem of the country. The company is focused on strengthening brand’s presence in the prolific markets of Nepal – Kathmandu, Pokhara, Butwal and Bhairahawa; the launch of new showrooms is a step in that direction.
As a part of his visit to Nepal,Mr. K.E Ranganathan, Managing Director, Roca Bathroom Products Pvt ltd. inaugurated 8 new showrooms, 5 for Brand Parryware and 3 for Brand Roca. Brand Parryware enjoys a market share of 20% and has a strong presence in Nepal. Worlds No 1 bathroom maker and European Brand ROCA is present in more than 180 countries across the world. Roca possesses a premium market share in Nepal and continues to be on the high growth phase. The luxury brands of the company Armani Roca and Laufen are set to enter Nepal with strong retail presence. With the launch of these new showrooms, the brand aims for a strong footprint and growth path in Nepal.
Commenting on the launch of the showrooms, K.E. Ranganathan, Managing Director, Roca Bathroom Products Pvt Ltd, said, “We are delighted to expand our reach and create a strong foothold in the Nepal market that has contributed to the success of our brands. We will continue to strengthen our retail presence in such markets where we have established a robust presence as well as enter new markets with our differentiated products, services and assurances ensuring a convenient and superior experience for our customers. Addition of 8 new showrooms in Nepal fortifies our commitment for the market, showcasing the vast array of products offered by our company – RBPPL- across brands and price segment.”
He further added, “We have an ambitious plan to continue our growth path by focusing on market investments, new products, and loyalty program.”
Roca being the largest bathroom manufactures in the world, believes in fit of the right products to the customers and helps the customers in selection products clearly based on their needs.Parryware has over 100 outlets across Nepal to give unique shopping experience to customers.
The World No.1 Roca brand has over 15 high end showrooms in Nepal giving elevated shopping experience to high end customers and architects. Currently, Roca Parryware is also actively working on 18 hotel landmark projects across Nepal.